Privacy Policy

Richform Holdings Limited (hereinafter referred as the “Company”) respects your personal privacy and is committed to maintaining your trust and confidence.




The policies and practices of the Company in relation to the collection, use, security and access of personal data of our customer are as follows:


Types of Personal Data Held


There is no obligation for our customers to provide their personal data to us. However, if the personal data requested by us is not provided, we may not be able to provide the services and/or products (“Services”) required by our customers. We hold details of our customers including the names, addresses, telephone numbers, email addresses, data relating to Services and billing together with other data necessary for the provision of our Services.




We collect and hold the personal data of our customers to facilitate our business as a provider of related Services and/or products.


The purposes for which personal data relating to our customers may be used are as follows:


the daily provision of our Services to our customers; conduct credit reference checks; processing of any payment instructions, direct debit facilities and/or credit facilities in relation to provisioning of our Services or requested by our customers and/or the collection of amounts outstanding in our customers’ accounts in relation to our Services; conduct market research, customer, product and service surveys; processing of any benefits arising out of or in connection with our Services; subject to the requirements of the Ordinance, direct marketing of our Services; handling of complaints and enquiries from our customers; enabling us to comply with our obligations to interconnect or other industry practices; prevention or detection of crime; provisioning of emergency services; joint marketing programs with third parties; provisioning of our Services by third parties; observing any legal, governmental or regulatory requirements including any disclosure or notification requirements, to which we are subject; and any other purposes ancillary and relating thereto. We also utilise specific personal data to assist us in protecting our customers against unauthorized use of our Services.


Transfer of Personal Data


Personal data of our customers will be kept confidential but we may disclose and transfer (whether in Hong Kong or abroad) such data to: debit-collection agencies or other debt-recovery organizations; or any third party who provides services to us in connection with the operation of our business for the purposes mentioned above, subject to the provisions of the Ordinance.


Security of Personal Data and Data Retention


We restrict access to personal data to persons who have a need to use the data and who have been trained to handle such data properly and observe confidentiality. Our retention period for personal data is based on business needs and legal requirements. We will retain your personal data for as long as is necessary for the processing purpose(s) for which it was collected and any other permitted linked purpose. Where personal data is no longer needed, we either irreversibly anonymize the data (in which case we may further retain and use the anonymized data) or securely destroy the data.


Access, Correction and Deletion of Personal Data


If you would like to submit a request to access, correct, delete, restrict or object to the processing of Personal Data that you have previously provided to us, withdraw your consent to the processing of your personal data at any time; submit a request to receive an electronic copy of your Personal Data for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), lodge a complaint about the processing of your personal data with your local data protection authority; or instruct us to restrict the processing of your personal data pending our investigation and/or verification of your claim. You may contact us via . We will respond to your request consistent with applicable law. Under the Ordinance, our customers have the right to: ascertain whether we hold personal data relating to them; request a copy of that data; and request correction of any such data which is inaccurate.


Contacting Us


Requests for access and correction of data should be in writing and addressed to:


Customer Care Department, Richform Holdings Limited, Unit 1105, 11/F., Block B, Hoi Luen Industrial Centre, 55 Hoi Yuen Road, Kwun Tong, Kowloon, Hong Kong


or by email to:


(Please specify the products that you have bought on the envelope)


The Company may contact you with information about other products and services provided by the Company. If you do not wish to receive such information, please write to us at the above address and the data will cease to be used by the Company for such purposes.